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SHALMIAK

Midi dress - ELLIE LOVE yellow pink - Bold heart print

Midi dress - ELLIE LOVE yellow pink - Bold heart print

  • Bold heart print - a fearless mix of love, power, and playful confidence.
  • Soft, stretchy fabric that feels comfortable all day long.
  • Elegant long sleeves and practical side pockets.
  • Easy to style - perfect for workdays, casual moments, or celebrations.
  • Made sustainably on demand.

Looking for a dress that instantly lifts your mood?

This flattering midi dress combines comfort and effortless style. The soft, stretchy fabric feels comfortable from morning to evening.

Easy to wear and style for workdays, relaxed moments, or celebrations.

Designed to bring colour, confidence, and a little extra joy to everyday life.

Regular price €82,00
Regular price Sale price €82,00
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This product is made especially for you. Producing items on demand helps reduce overproduction and waste.

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  • Made in Latvia
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Midi dress - ELLIE LOVE yellow pink - Bold heart print | Color, comfort, and joy for all occasions

Looking for a dress that instantly lifts your mood?

This flattering midi dress combines comfort and effortless style. The soft, stretchy fabric feels comfortable from morning to evening. Easy to wear and style for workdays, relaxed moments, or celebrations.

Designed by Finnish designer Sari Ahokainen, this midi dress reflects SHALMIAK’s playful approach to color and everyday style.

In this world we need more love - and this bold heart print delivers it in the brightest, most fearless way. Big hearts inspire smiles and remind everyone that courage and kindness can shine together.

The soft fabric moves naturally with your body, keeping you comfortable throughout the day. Thoughtful details like long sleeves and practical side pockets combine style with everyday functionality.

This joyful and versatile dress brings color, confidence, and personality to your wardrobe.

Why you’ll love this midi dress

  • Playful, colorful design - A lively print that adds joy to your day and shows your personality.
  • Functional pockets - Keep your essentials close and your hands free.
  • Flattering fit - Highlights your natural shape and moves with you comfortably.
  • Everyday comfort - Soft, lightweight fabric and long sleeves for all seasons.
  • Versatile styling - Wear with sneakers for a casual look or heels for a special occasion.

Sizing & fit

  • Sizes: 2XS - 6XL
  • Fit: Suitable for many body types

How to choose the right size for your Midi dress - ELLIE LOVE yellow pink - Bold heart print

Check the size chart below the size selector to find your perfect fit. For this midi dress, focus on the chest measurement. A slightly looser fit allows the vibrant print to drape beautifully.

If you are between sizes, we recommend sizing up for a comfortable and flattering fit.

This dress is perfect for

  • All-day comfort and effortless style
  • Teachers and kindergarten heroes
  • Elegant yet comfortable office days
  • Travelers who love wrinkle-free ease
  • Creatives who love color
  • Busy moms
  • Friends who enjoy relaxed gatherings
  • Casual date nights and special moments
  • Anyone who wants joyful, stress-free dressing

How to style your midi dress

A colorful midi dress is easy to style. Let the colors shine or add your personal touch. Add a belt to accentuate your waist: choose a slim belt for a classic look or a wide belt for a bold contrast. Dress it up with heels and jewelry for a night out, or keep it casual with sneakers and a denim jacket.

Our favorite styling tip: Explore second-hand stores to find unique jewelry, bags, shoes, and belts that add even more personality to your outfit.

Material, quality & sustainability

  • Material: 96% polyester, 4% elastane
  • Weight: 215 g/m²
  • Texture & comfort: Smooth, stretchy, and soft against the skin, making you feel as good as you look.
  • Certified quality: The fabric is OEKO-TEX® Standard 100 certified, ensuring it’s free from harmful substances and gentle for both you and the environment.

This midi dress is made on demand, reducing waste and overproduction. It is thoughtfully created just for you.

How to keep your midi dress soft and vibrant

This midi dress is incredibly easy to care for. Simply turn it inside out and wash it in cold water on a gentle cycle with mild detergent. Tumble dry on low or let it air dry. The fabric stays smooth and vibrant naturally - no ironing required.

Your perfect midi dress

This Midi dress - ELLIE LOVE yellow pink - Bold heart print is designed to bring you joy every time you wear it. It's colorful, playful, and stylish. It brightens your day and lets your personality shine. Embrace the colors and feel unstoppable - because color is your superpower!

Frequently Asked Questions

A midi dress is a dress with a hemline that falls between the knee and the ankle. This versatile length works for both casual and formal occasions, making the midi dress a year-round wardrobe staple.

A midi dress is perfect for work, city strolls, brunch, dates, and festive occasions. You can pair it with sneakers or heels depending on whether you want a casual or elegant look.

Yes! A midi dress works beautifully in every season. The sleeves keep you warm on cooler days and help protect you from the sun in summer. Style it your way with cardigans, leggings, or your favorite shoes.

Yes! The midi dress has handy side pockets that add practicality without compromising style. Perfect for keeping your phone, keys, lip balm, or other small essentials close at hand.

A midi dress is easy to care for. Machine wash in cold water on a gentle cycle with mild detergent. Turn the dress inside out before washing. Tumble dry on low or let it air dry. No ironing is required - the fabric stays smooth and vibrant naturally.

The midi dress is made from soft, stretchy polyester with a touch of elastane. The fabric is comfortable, moves easily with you, and keeps the colors bright and vibrant.

While polyester isn’t perfect, it’s a smart choice for several reasons - especially for on-demand production, which helps reduce waste and keeps fashion more sustainable.

We believe that making one long-lasting midi dress is better for the planet than producing multiple pre-made dresses for stores, regardless of the material. However, we constantly follow developments in the textile industry and remain open to new, more sustainable alternatives.

The material we use is:

  • Durable & long-lasting - It holds its shape and color, wash after wash, keeping your dress vibrant.
  • Lightweight & comfortable - It is smooth and soft against the skin, perfect for all-day wear.
  • Stretchy & flattering - Elastane ensures a fit that moves with you and flatters your shape.
  • Easy care - It is wrinkle-resistant and quick-drying, ideal for busy lifestyles.
  • Perfect for prints - Polyester holds vibrant colors beautifully, showing off SHALMIAK’s playful designs at their best.

In this case, polyester is a good compromise that combines comfort, style, and eco-conscious production. Many people who are unsure at first fall in love once they try it.

Every midi dress is made on demand, just for you. This reduces waste and supports more sustainable fashion. While it may take a little longer than buying ready-made clothing, it ensures your dress is thoughtfully produced and never left sitting on a shelf.

Our midi dresses are made in Europe and produced on demand. This means each dress is created just for you, helping reduce overproduction while maintaining high-quality craftsmanship and more responsible manufacturing.

Please check the size chart carefully before ordering. Since each item is made on demand, we aim to minimize returns. However, if you do need to return your midi dress, please ensure it is unworn and unwashed, with all original tags attached. Follow the instructions on our Terms and Conditions page.

Yes - we truly hope so. And don’t be surprised if it brightens someone else’s day too.